Pandemic Boosts Digital Media

2020-10-26T17:57:16+00:00October 27th, 2020|Digital Marketing, Marketing, Strategic Marketing|

EMarketer, a publication we follow closely, reports that most forms of digital media have seen their activity grow significantly during the pandemic. Over the Top TV (OTT), live video, digital audio and podcasts have experienced far more growth than industry observers ever expected. Subscription OTT services such as Netflix, YouTube Pro, Hulu, Amazon Prime