Sure, the Eagles pulled out a win over the Patriots in the big game yesterday. But, which advertisers won big? Here are some of the top picks from BCG team members…

Touchdown Celebrations to Come | NFL | Super Bowl LII Commercial

Budweiser 2018 Super Bowl Commercial | “Stand By You”

DORITOS BLAZE vs. MTN DEW ICE | Super Bowl Commercial with Peter Dinklage and Morgan Freeman

#GuacWorld :60 | 2018 Big Game Commercial | Avocados From Mexico

Mobility Anthem | Toyota

Want to see more ads from Super Bowl LII? Click here to view 2018 Super Bowl Commercials!