Think Instagram Is Just for the Kids? Think Again.

2019-04-23T16:01:38+00:00November 7th, 2018|Instagram, Social Media, Strategic Marketing|

While there’s no silver bullet when it comes to multigenerational marketing, Instagram just might be as close as you’re gonna get. Between Snapchat, Facebook, and Instagram, Instagram is the only platform where the split of new users over the age of 35 vs. under 35 will be nearly 50/50.[1] Social networks are gunning for

Instagram Is Single-Handedly Remaking Brands’ Social Media Image

2019-04-23T16:01:44+00:00September 27th, 2018|Branding, Instagram, Social Media|

This article was published on August 24, 2018 on Social Media Week, written by Eric Goldschein. If you want to remake your social media image, IG is clearly the place to start. A recent report from NetBase tracked the most loved global brands and found that Instagram had catapulted to the top of the