Krista handles the agency's financial operations, production workflow and media planning. Krista also helps execute and manage search engine marketing campaigns, assists in the building and maintenance of client websites and continues to expand her social media marketing support. She continues to find ways of serving our clients better and her great organizational skills have helped us expand our core team and grow our business.
What are you known for professionally? What do you have a knack for?
I would say, professionally, I am known for being very organized. I have a knack for numbers and keeping track of everything.
How did you find this business? What path brought you here?
Years ago, I worked with Cate (Barcelona) one summer at a bank and got to know the Barcelona family. The community bank I worked for was taken over in a merge and I wanted to find a new job. Barcelona Creative Group was looking to expand a little with a production manager/accounting help and I was brought on for that position.
How long have you worked here?
What’s the best piece of advice you’ve been given?
Life is too short, enjoy the moment. Don’t live in the past or future; live for now.
Do you have a favorite campaign you worked on while working here?
One of my favorite campaigns was for the TriZetto Group for a conference they were exhibiting at and it was a giant puzzle. They sent a mailer to deliver puzzle pieces to all participants who were staying at the conference hotel and there was only one piece that completed the puzzle. It was a fun and different kind of project.
What do you think the world needs more of right now?
The world needs more advancements and medical cures.